In a world where technology shapes our content consumption habits, the explosive rise of streaming has transformed our relationship with television. Video-on-demand platforms have taken over our...
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With Webomind,Weborama integrates generative AI into its contextual targeting solution
26 Mar,2024 | Communiqués de presse, Non classé
The use of personalized generative AI in the contextual campaign creation process will accelerate cookieless strategies for customers of its contextual targeting solution. Weborama takes another...
She innovates : Women of Weborama Elena Kaniewski, Sales Manager at Weborama
19 Mar,2024 | Non classé
In the dynamic world of technology, where innovation knows no bounds, it is essential to spotlight the exceptional women who are shaping the industry and driving progress. We had the privilege of...
Data Clean Room use case: “Monetise your data with your partners in a secure and controlled way.
18 Mar,2024 | Non classé
Introduction and History of Data Monetization: Data management has always been a crucial element of marketing strategy, continually evolving since the digital revolution. Historically confined to...
Weborama reorganizes to better address the new challenges of digital advertising
20 Feb,2024 | Communiqués de presse, Non classé
The creation of two divisions, WeboMedia and Webo Tech & Services, will allow Weborama to adapt its offering to market developments, from the disappearance of third-party cookies to the...
She innovates : Women of Weborama Camille Sallé, Data Analyst at Weborama
15 Feb,2024 | Non classé
In the dynamic world of technology, where innovation knows no bounds, it is essential to spotlight the exceptional women who are shaping the industry and driving progress. We had the privilege of...