In the dynamic world of technology, where innovation knows no bounds, it is essential to spotlight the exceptional women who are shaping the...
She innovates : Women of Weborama Manuela, Motion Graphic Designer at Weborama
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Data collaboration boosted by AI: the future of advertising and marketing strategies
In an increasingly complex world, businesses are constantly looking for ways to optimise their communication and marketing strategies. Data...
366 renews its confidence in Weborama for its CDP and Webomind semantic AI technology
Weborama has won the Customer Data Platform (CDP) tender launched by the major player in the French regional daily press, which wants to enhance the...
How did Intermarché manage to increase media effectiveness by combining contextual targeting and cross-domain determinist IDs?
Intermarché has tested the combination of semantic contextual targeting and media retargeting using a deterministic ID solution for its acquisition...
CTV, AVOD, Streaming…: The explosion of inventories and advertising formats
In a world where technology shapes our content consumption habits, the explosive rise of streaming has transformed our relationship with television....
With Webomind,Weborama integrates generative AI into its contextual targeting solution
The use of personalized generative AI in the contextual campaign creation process will accelerate cookieless strategies for customers of its...