Weborama has announced the appointment of Pierre Toubin as Head of Publishers France. His role will be to accelerate the growth and visibility of adtech with publishers and advertising agencies.
With almost 10 years’ experience working with major publishers, Pierre Toubin, who has been appointed Head of Publishers, brings a dual expertise to French adtech, combining solid commercial skills with in-depth technical knowledge of digital.
Pierre Toubin joins Camille Bablet’s team as Head of Media. His main mission will be to create and develop a powerful network of publishers and offer them dedicated products, such as semantic AI and Weborama Studio’s innovative advertising formats. He will also oversee the adtech’s commercial development and work closely with the various departments, in particular R&D, to develop the products (semantic AI, contextual and creative advertising formats) in line with market needs.
Pierre Toubin has held strategic positions in the advertising departments of major media groups such as Slate, Altice Media and, most recently, Challenges, as Director of Digital Advertising. He also founded a company specialising in importing and exporting antique furniture, demonstrating his entrepreneurial skills.
“Pierre’s expertise will help us strengthen our position in the publisher market and offer innovative advertising solutions to our customers. We look forward to his arrival.”
Camille BABLET, Head of Media France, Weborama.
“I’m delighted to be joining Weborama. My priority as Head of Publishers will be to create value for our publisher partners by offering them turnkey solutions and cutting-edge French technology tools.”
Pierre TOUBIN, Head of Publishers France, Weborama
